Tag Archives: sales process

Why Selling is Essential for SMEs

To survive, every business needs to generate profits, which ultimately means selling. Companies that are established and have a larger infrastructure can overcome difficult times or decide to focus on areas other than sales. But for Small and Medium Enterprises (SMEs) just … read more

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What Wine and BPM Have in Common

Secrets of Master Sommeliers A sommelier is also, by definition, a wine marketer.  It is the sommelier’s job to create a fantastic experience for the customer so that they purchase more wine. They have a sales process that can be … read more

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