Tag Archives: prospect theory
BPM & Daniel Kahneman’s Research on Prospect Theory
I’m sure some of you are familiar with Prospect Theory by the Nobel Prize winner Daniel Kahneman and the profound implications of his work on economics. Prospect Theory is a behavioural economic theory that describes the way people choose between … read more
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Tagged big change, bpm, change, gartner, kahneman, pnmsoft, process management, prospect theory
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